British Sterling Him Private Stock Cologne by Dana, British Sterling Him Private Stock was released in 2014. This is an opulent, masculine fragrance fit to use all day, every day. As part of the woody aromatic olfactory group, the most prominent scent notes in this rich bouquet are juniper, cedar, cypress, and white tobacco. There are hints of lime and tangerine in the top layer, giving the fragrance a citrusy accord. Middle and base notes of vetiver, amber, and musk round out the fragrance.
Dana fragrances got its start in 1932 in Barcelona, Spain. Regarded perfumer Javier Sierra founded the company with the sensual and shocking perfume Tabu. The Dana company logo featured a representation of Danae, the mother of Greek Mythologys Perseus. The company based its name on Danae and used the symbolism of her beauty to inspire a line of fragrances. Today the company is based in the United States and licenses and distributes many classic scents, including Lutece, Le Jardin, and Navigator.